How many poses do we get?

Usually eight to twelve for launch, plus the model sheet so any studio can build more later without redrawing the character.

Is the mascot ready for animation?

We deliver a rig-ready model on request. SuperCupo for Home Credit has been running across campaigns since 2021 on the same asset set.

Do you design 2D mascots too?

Yes, and sometimes that is the right answer — a flat character is cheaper to extend and reads better at small sizes. We will say so if it is.

Services · BFS Studio, Ho Chi Minh City

3D mascot and character design for brands

A mascot is a long-term asset, not an illustration. It has to hold up in a banner, an app screen, a 3-metre standee and a pose nobody planned for — years after launch. So we design the character sheet, the expression range and the rig alongside the look, and hand over a kit a brand team can keep using without calling us back for every new pose.

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( 01 )

WHAT YOU GET

Character concept and design
Model sheet and turnaround
Expression and pose library
3D model, shading and lighting
Render kit for print and digital
Brand lockups and usage rules
Animation-ready rig on request

( 02 )

SELECTED WORK

Home Credit — SuperCupo

Home Credit · 2021

( 03 )

QUESTIONS

How many poses do we get?: Usually eight to twelve for launch, plus the model sheet so any studio can build more later without redrawing the character.
Is the mascot ready for animation?: We deliver a rig-ready model on request. SuperCupo for Home Credit has been running across campaigns since 2021 on the same asset set.
Do you design 2D mascots too?: Yes, and sometimes that is the right answer — a flat character is cheaper to extend and reads better at small sizes. We will say so if it is.

Have a project like this? Tell us about it.

START A BRIEF